Phenomenal Museum is a 2hr live, guided experience that restores the museum’s original Greek meaning (mouseion): to sit with the Muse.

Led by Jessica Kung, participants engage with objects of art and culture in the museum using practices of attention, breathing, and spoken word, as well as forms of collective creative engagement designed to bring one’s own experience, imagination, and sense of play to the work

The Shift Phenomenal Museum Creates

Current Museum Experience

Art is at a distance
You follow a map
You read its label
The museum is a space of observation

Phenomenal Museum Experience

You meet art directly
You follow what calls you
You engage with its presence
The museum becomes a space of relationship.

A Phenomenal Process

Phenomenal Museum Activations Have Taken Place at

The logo of The Metropolitan Museum of Art, featuring the words "The Met" in large, stylized black and white serif font.
Logo for Museum of Craft and Design with black and white text.
Sign with black text on a light background that reads "Blanton Museum of Art."
Logo for Petit Palais, Museum of Fine Arts of the City of Paris
LACMA logo with text indicating Los Angeles County Museum of Art.

Phenomenal Museum dissolves the distance of the modern museum, guiding you into an immediate, felt relationship with the objects that call to you.

Commune with Art

Through intuitive exploration and collective storytelling, you awaken imagination, discover new ways of perceiving, and connect with others in an “interspace.”

Activate through Ritual

Experience Genius

Through guided visualization, attentive looking, ritual listening, and collaborative play, you learn to sense the hidden stories, energies, and meanings that live inside each object.